Current:

DigitasLBi Buick/GMC Team, OnStar Team

Currently writing copy for GM's Buick, GMC, and OnStar brands. This includes retail, .com, OLA, and CRM.

"Imagine Yourself" Campaign

Buick Envision Reveal Microsite

E nvision Microsite Experience

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OnStar 4G LTE Landing Page

4G LTE Page

GMC Terrain with new interactive components

Terrain on GMC.com

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Acadia OLA

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Digitas CCA Team

Updated and migrated copy for the entire GM Certified Service site to a beautiful, responsive design.

Digitas GM Owner Center Team

my.chevrolet.com // my.buick.com // my.cadillac.com // my.gmc.com

Writer from August 2012 to December 2013

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GM Owner Center Landing Page

A simple landing page on GM.com created to make the transition to a branded Owner Center experience. The page now exists only in our hearts.

Owner Welcome Kit

One of the few Owner Center print pieces, this flyer was inserted into a new owner's welcome kit, to introduce them to my.(brand).com. We were tasked with creating a version for all brands.

Buick Version

GMC Version

Chevrolet Version

Buick and GMC Seasonal Magazine

We created a short blurb for the Owner Center in GMC and Buick's seasonal magazine to create current owner awareness.

GMC and Buick Seasonal Magazine

The Buick Version

Digitas Detroit Intern

Writer from June 2010-August 2010
Not pictured: Participated in Nation-wide Digitas Intern
case study competition, team finished runners up.

OnStar rebranding/LiveOn Campaign

OnStar.com landing page

GM IPO Concept Sell-In